Advertising Costs AICPA Statement of Position (SOP) 93-7 “Reporting on Advertising Costs” General Principle Advertising costs are expensed –> except for (A) (A) Direct-response advertising
Advertising Costs AICPA Statement of Position (SOP) 93-7 “Reporting on Advertising Costs” General Principle Advertising costs are expensed –> except for (A) (A) Direct-response advertising